TRooRG, the netlabel for electro-organic dance music was initiated by Flo el Dot in summer 2004. Its purpose is to promote danceable electronic music, based on organic or natural samples, sounds and structures, and to merge experimental weirdness with complaisant audibility.

Electro-organic dance music is music, that uses electronical equipment to explore and express the organic basis of life on earth with the intension of making people celebrate these and dance.

TRooRG explores the ‘biodiversity’ of sound in general. This musical mission is combined with an alternative economic principle, where the client defines the price of the product. This means that in general releases are freely available under a Creative Commons license.

After a two year hiatus TRooRG was adopted and resurrected by Dutch label WM Recordings.